Funding round
Bloomreach Series C
Bloomreach, which works in AI-Driven personalization solutions in Mountain View, raised $25M in a Series C round announced on 18 Oct 2012, led by New Enterprise Associates. 3 firms took part, 3 of them already investors. It is Bloomreach's third venture round on record; the one before was a Series B in Sep 2010.
$25M
Amount raised
Not disclosed
Post-money valuation
3
Investors
1 lead
Valuation
What this round says about the price
Bloomreach did not disclose a valuation in this round; its last disclosed one was $69M at the Series B (Sep 2010). It came 25 months after Bloomreach's Series B. It is 5.9% of the $425M Bloomreach has raised in the venture rounds on record. Bloomreach raised again 39 months later: a Series D round of $56M in Jan 2016. Its next priced round, a Series E in Jan 2021, valued it at $900M.
Bloomreach's funding rounds
Bloomreach has 6 venture rounds on record and 1 other deal. This one is highlighted.
- Series A 23 Feb 2009 $5.3M$12M post-money
- Series B 29 Sep 2010 $14M$69M post-money
- Series C this round 18 Oct 2012, led by New Enterprise Associates $25M
- Series D 29 Jan 2016 $56M
- Series E 26 Jan 2021, led by Sixth Street Growth $150M$900M post-money
- Series F 23 Feb 2022, led by Goldman Sachs Asset Management and Goldman Sachs $175M$2.20B post-money
- Debt not a venture round 4 Oct 2022, led by J.P. Morgan $30M
Investors
Who put money in
New Enterprise Associates led the round with 2 other firms. New Enterprise Associates, Lightspeed Venture Partners and Bain Capital Ventures had backed Bloomreach before.
Lead investor
- New Enterprise Associates backs 286 venture-backed companies existing investor
Also in the round
- Lightspeed Venture Partners backs 454 venture-backed companies existing investor
- Bain Capital Ventures backs 220 venture-backed companies existing investor
Use of proceeds
What the money is for
According to the announcement, the money goes to hiring, product development, geographic expansion, sales and marketing, scaling operations and working capital.
- Hiring
- Product development
- Geographic expansion
- Sales and marketing
- Scaling operations
- Working capital
Comparable rounds
How it compares
51 Series C rounds in Tech Companies within a year either side disclosed an amount; the median was $16M, and this round was 1.6 times the median. The closest in time, other companies' Series C rounds in Tech Companies:
| Company | Announced | Amount | Post-money | Led by |
|---|---|---|---|---|
| Tech Companies | 1 Oct 2012 | $25M | not disclosed | Meritech Capital |
| Tech Companies | 30 Oct 2012 | $23M | not disclosed | New Enterprise Associates |
| Tech Companies | 30 Oct 2012 | $20M | not disclosed | Investor Growth Capital |
| Tech Companies | 30 Oct 2012 | $20M | not disclosed | not named |
| Tech Companies | 19 Sep 2012 | $20M | not disclosed | Ignition Partners |
| Tech Companies | 18 Sep 2012 | $5.0M | not disclosed | Norwest |
| Tech Companies | 30 Aug 2012 | $22M | not disclosed | Investor Growth Capital |
| Tech Companies | 8 Aug 2012 | $15M | not disclosed | ICAP plc |
Sources
Where this comes from
Reported by 5 sources. The deal data marks this round as not yet confirmed by an official announcement. Unconfirmed
Questions
Frequently asked
How much did Bloomreach raise in its Series C round?
Bloomreach raised $25M in its Series C round, announced in Oct 2012.
Who led Bloomreach's Series C round?
New Enterprise Associates led it, with Lightspeed Venture Partners and Bain Capital Ventures.
What was Bloomreach's valuation at the Series C round?
It was not disclosed; its last disclosed one was $69M at the Series B (Sep 2010).
How does it compare with other Series C rounds in Tech Companies?
51 Series C rounds in Tech Companies within a year either side disclosed an amount; the median was $16M, and this round was 1.6 times the median.
Did Bloomreach raise again after this round?
Yes: a Series D round in Jan 2016 of $56M.