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Funding round

Gusto Seed

Gusto, which works in payroll management software development in San Francisco, raised $6.1M in a Seed round announced on 11 Dec 2012. It is Gusto's first venture round on record.

$6.1M

Amount raised

Not disclosed

Post-money valuation

Valuation

What this round says about the price

Gusto did not disclose a valuation in this round. It is Gusto's first venture round on record, in the year it was founded (2012). It is 1.0% of the $601M Gusto has raised in the venture rounds on record. Gusto raised again 14 months later: a Series A round of $20M in Feb 2014. Its next priced round, a Series B in Apr 2015, valued it at $560M.

Gusto's funding rounds

Gusto has 6 venture rounds on record. This one is highlighted.

  1. Seed this round 11 Dec 2012 $6.1M
  2. Series A 19 Feb 2014, led by General Catalyst and Kleiner Perkins $20M
  3. Series B 10 Apr 2015, led by CapitalG $60M$560M post-money
  4. Series C 31 Jul 2018, led by T. Rowe Price Associates, MSD Capital and Dragoneer Investment Group $140M$2.00B post-money
  5. Series D 24 Jul 2019, led by Fidelity Management & Research and Generation Investment Management $200M$3.80B post-money
  6. Series E 10 Aug 2021, led by T. Rowe Price Associates, Inc. $175M$9.50B post-money

Investors

Who put money in

0 firms took part; no lead investor was named.

Individual investors: Aaron Levie and David O. Sacks.

Use of proceeds

What the money is for

According to the announcement, the money goes to product development.

  • Product development

Comparable rounds

How it compares

177 Seed rounds in Tech Companies within a year either side disclosed an amount; the median was $1.2M, and this round was 5.1 times the median. The closest in time, other companies' Seed rounds in Tech Companies:

Seed rounds in Tech Companies, Dec 2011 to Dec 2013: 177 rounds with an amount, log scale.
Comparable rounds
CompanyAnnouncedAmountPost-moneyLed by
Tech Companies12 Dec 2012$3.1Mnot disclosednot named
Tech Companies4 Dec 2012$1.4Mnot disclosednot named
Tech Companies1 Dec 2012$1.0Mnot disclosednot named
Tech Companies19 Dec 2012$1.0Mnot disclosedJavelin Venture Partners
Tech Companies13 Dec 2012$900Knot disclosednot named
Tech Companies21 Dec 2012$600Knot disclosednot named
Tech Companies12 Dec 2012$500Knot disclosedNeoteny Labs
Tech Companies5 Dec 2012$490Knot disclosednot named

Sources

Where this comes from

Reported by 1 source.

Questions

Frequently asked

How much did Gusto raise in its Seed round?

Gusto raised $6.1M in its Seed round, announced in Dec 2012.

What was Gusto's valuation at the Seed round?

It was not disclosed.

How does it compare with other Seed rounds in Tech Companies?

177 Seed rounds in Tech Companies within a year either side disclosed an amount; the median was $1.2M, and this round was 5.1 times the median.

Did Gusto raise again after this round?

Yes: a Series A round in Feb 2014 of $20M.