InsiderCX valuation, funding and investors
InsiderCX works in AI-Powered patient experience platform development, based in Grad Varaždin, Croatia. Founded in 2020, it has about 14 employees.
VALUATION · TODAY
$13.5M −6% after Seed
Range $7.21M – $22.2M · Grade BTODAY
+12 MO
$10.0M
$20.0M
$30.0M
2021
2022
2023
2024
2025
2026
2027
Seed $1.79M
ValuationBefore first round12-month outlook: where it points, how wide it fansHover the past: the outlook shows what was predicted then
HEADCOUNT · TODAY14 employees
+75%6m growth
+75%1y growth
+40%2y growth
10
20
Data from May 2022
Predicted in 1 yr $12.7M −6% vs today
Predicted next raise $4.31M if a round comes
Winding-down probability 59%
- Last round
- Seed · $1.79M · Jan 2026
- Valuation at last round
- $11.0M · implied
- Headcount
- 14 · growing
- Grade
- B
- Founded
- 2020
InsiderCX valuation today
VCMC values InsiderCX at $13.5M today, with a range of $7.21M to $22.2M and a grade of B. The valuation starts from its last funding round, a seed round in Jan 2026.
Valuation by date (84 rows)
Each point is what the model would have shown on that date, using only what was known then; before its first round, a company is valued as a startup because it later raised.
| Date | Valuation | Range | Predicted in 1 yr | Phase | Headcount | Trend | Grade | Winding-down probability |
|---|---|---|---|---|---|---|---|---|
| 1 Jan 2020 | $9.43M | $3.43M – $25.9M | $10.5M (+11%) | before first round | – | unknown | D | 0% |
| 1 Feb 2020 | $9.52M | $3.47M – $26.2M | $10.6M (+11%) | before first round | – | unknown | D | 0% |
| 1 Mar 2020 | $9.60M | $3.50M – $26.4M | $10.7M (+11%) | before first round | – | unknown | D | 0% |
| 1 Apr 2020 | $9.69M | $3.53M – $26.6M | $10.8M (+11%) | before first round | – | unknown | D | 0% |
| 1 May 2020 | $9.78M | $3.56M – $26.9M | $10.9M (+11%) | before first round | – | unknown | D | 0% |
| 1 Jun 2020 | $9.87M | $3.59M – $27.1M | $11.0M (+11%) | before first round | – | unknown | D | 0% |
| 1 Jul 2020 | $9.95M | $3.62M – $27.3M | $11.1M (+11%) | before first round | – | unknown | D | 0% |
| 1 Aug 2020 | $10.0M | $3.66M – $27.6M | $11.2M (+11%) | before first round | – | unknown | D | 0% |
| 1 Sep 2020 | $10.1M | $3.69M – $27.8M | $11.3M (+11%) | before first round | – | unknown | D | 0% |
| 1 Oct 2020 | $10.2M | $3.72M – $28.1M | $11.4M (+11%) | before first round | – | unknown | D | 0% |
| 1 Nov 2020 | $10.3M | $3.76M – $28.4M | $11.5M (+11%) | before first round | – | unknown | D | 0% |
| 1 Dec 2020 | $10.4M | $3.79M – $28.6M | $11.6M (+11%) | before first round | – | unknown | D | 0% |
| 1 Jan 2021 | $10.5M | $3.83M – $28.9M | $11.7M (+11%) | before first round | – | unknown | D | 0% |
| 1 Feb 2021 | $10.6M | $3.86M – $29.1M | $11.8M (+11%) | before first round | – | unknown | D | 0% |
| 1 Mar 2021 | $10.7M | $3.89M – $29.4M | $11.9M (+11%) | before first round | – | unknown | D | 0% |
| 1 Apr 2021 | $10.8M | $3.93M – $29.6M | $12.0M (+11%) | before first round | – | unknown | D | 0% |
| 1 May 2021 | $10.9M | $3.96M – $29.9M | $12.0M (+11%) | before first round | – | unknown | D | 0% |
| 1 Jun 2021 | $11.0M | $4.00M – $30.2M | $12.1M (+10%) | before first round | – | unknown | D | 0% |
| 1 Jul 2021 | $11.1M | $4.03M – $30.4M | $12.2M (+10%) | before first round | – | unknown | D | 0% |
| 1 Aug 2021 | $11.2M | $4.07M – $30.7M | $12.3M (+10%) | before first round | – | unknown | D | 0% |
| 1 Sep 2021 | $11.3M | $4.11M – $31.0M | $12.4M (+10%) | before first round | – | unknown | D | 0% |
| 1 Oct 2021 | $11.4M | $4.15M – $31.3M | $12.5M (+10%) | before first round | – | unknown | D | 0% |
| 1 Nov 2021 | $11.5M | $4.18M – $31.6M | $12.6M (+10%) | before first round | – | unknown | D | 0% |
| 1 Dec 2021 | $11.6M | $4.22M – $31.8M | $12.7M (+9%) | before first round | – | unknown | D | 0% |
| 1 Jan 2022 | $11.7M | $4.26M – $32.1M | $12.8M (+9%) | before first round | – | unknown | D | 0% |
| 1 Feb 2022 | $11.8M | $4.29M – $32.4M | $12.9M (+9%) | before first round | – | unknown | D | 0% |
| 1 Mar 2022 | $11.9M | $4.32M – $32.6M | $13.0M (+9%) | before first round | – | unknown | D | 0% |
| 1 Apr 2022 | $12.0M | $4.35M – $32.8M | $13.1M (+9%) | before first round | – | unknown | D | 0% |
| 1 May 2022 | $9.64M | $3.51M – $26.5M | $10.5M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Jun 2022 | $9.71M | $3.53M – $26.7M | $10.6M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Jul 2022 | $9.78M | $3.56M – $26.9M | $10.7M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Aug 2022 | $9.85M | $3.59M – $27.1M | $10.8M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Sep 2022 | $9.93M | $3.61M – $27.3M | $10.8M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Oct 2022 | $10.0M | $3.64M – $27.5M | $10.9M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Nov 2022 | $10.1M | $3.67M – $27.7M | $11.0M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Dec 2022 | $10.1M | $3.69M – $27.9M | $11.1M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Jan 2023 | $10.2M | $3.72M – $28.1M | $11.2M (+9%) | before first round | 4 | unknown | D | 0% |
| 1 Feb 2023 | $11.0M | $4.00M – $30.2M | $12.0M (+9%) | before first round | 6 | unknown | D | 0% |
| 1 Mar 2023 | $11.1M | $4.03M – $30.4M | $12.1M (+9%) | before first round | 6 | unknown | D | 0% |
| 1 Apr 2023 | $11.2M | $4.06M – $30.6M | $12.2M (+9%) | before first round | 6 | unknown | D | 0% |
| 1 May 2023 | $11.2M | $4.09M – $30.9M | $12.3M (+9%) | before first round | 6 | unknown | D | 0% |
| 1 Jun 2023 | $11.3M | $4.12M – $31.1M | $12.4M (+9%) | before first round | 6 | unknown | D | 0% |
| 1 Jul 2023 | $11.4M | $4.15M – $31.3M | $12.5M (+9%) | before first round | 6 | unknown | D | 0% |
| 1 Aug 2023 | $11.5M | $4.18M – $31.5M | $12.5M (+8%) | before first round | 6 | unknown | D | 0% |
| 1 Sep 2023 | $11.6M | $4.21M – $31.8M | $12.5M (+8%) | before first round | 6 | unknown | D | 0% |
| 1 Oct 2023 | $11.7M | $4.24M – $32.0M | $12.5M (+7%) | before first round | 6 | unknown | D | 0% |
| 1 Nov 2023 | $12.3M | $4.48M – $33.8M | $13.0M (+6%) | before first round | 8 | unknown | D | 0% |
| 1 Dec 2023 | $12.4M | $4.51M – $34.0M | $13.0M (+5%) | before first round | 8 | unknown | D | 0% |
| 1 Jan 2024 | $12.5M | $4.54M – $34.3M | $13.0M (+5%) | before first round | 8 | unknown | D | 0% |
| 1 Feb 2024 | $12.6M | $4.58M – $34.5M | $13.0M (+4%) | before first round | 8 | unknown | D | 0% |
| 1 Mar 2024 | $18.4M | $7.90M – $36.6M | $19.0M (+3%) | before first round | 11 | growing | C | 0% |
| 1 Apr 2024 | $18.6M | $7.95M – $36.9M | $19.0M (+2%) | before first round | 11 | growing | C | 0% |
| 1 May 2024 | $18.7M | $8.01M – $37.2M | $19.0M (+1%) | before first round | 11 | growing | C | 0% |
| 1 Jun 2024 | $18.9M | $8.07M – $37.4M | $19.0M (+1%) | before first round | 11 | growing | C | 0% |
| 1 Jul 2024 | $19.0M | $8.13M – $37.7M | $19.0M (0%) | before first round | 11 | growing | C | 0% |
| 1 Aug 2024 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Sep 2024 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Oct 2024 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Nov 2024 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Dec 2024 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Jan 2025 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Feb 2025 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Mar 2025 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 Apr 2025 | $16.6M | $5.45M – $37.1M | $16.6M (0%) | before first round | 10 | up | C | 0% |
| 1 May 2025 | $13.5M | $4.92M – $37.1M | $13.5M (0%) | before first round | 10 | flat | D | 59% |
| 1 Jun 2025 | $13.5M | $4.92M – $37.1M | $13.5M (0%) | before first round | 10 | flat | D | 59% |
| 1 Jul 2025 | $13.5M | $4.92M – $37.1M | $13.5M (0%) | before first round | 10 | flat | D | 59% |
| 1 Aug 2025 | $13.5M | $4.92M – $37.1M | $13.1M (-3%) | before first round | 10 | flat | D | 59% |
| 1 Sep 2025 | $9.43M | $4.75M – $22.0M | $8.77M (-7%) | before first round | 8 | shrinking | C | 97% |
| 1 Oct 2025 | $10.7M | $4.75M – $32.4M | $9.56M (-10%) | before first round | 8 | down | C | 97% |
| 1 Nov 2025 | $10.7M | $4.75M – $32.4M | $9.22M (-13%) | before first round | 8 | down | C | 97% |
| 1 Dec 2025 | $10.7M | $4.75M – $32.4M | $8.90M (-16%) | before first round | 8 | down | C | 97% |
| 1 Jan 2026 | $10.7M | $4.75M – $32.4M | $8.57M (-20%) | before first round | 8 | down | C | 97% |
| 29 Jan 2026 | $11.0M | $7.21M – $17.1M | $11.2M (+2%) | after a round | 8 | down | B | 97% |
| 1 Feb 2026 | $11.0M | $7.21M – $17.1M | $11.2M (+2%) | after a round | 8 | down | B | 97% |
| 1 Mar 2026 | $11.0M | $7.21M – $17.1M | $10.9M (-1%) | after a round | 8 | down | B | 97% |
| 1 Apr 2026 | $11.0M | $7.21M – $17.1M | $10.6M (-4%) | after a round | 8 | down | B | 97% |
| 1 May 2026 | $11.2M | $7.21M – $18.0M | $11.0M (-2%) | after a round | 14 | growing | B | 89% |
| 1 Jun 2026 | $11.4M | $7.21M – $18.9M | $11.3M (-1%) | after a round | 14 | growing | B | 82% |
| 1 Jul 2026 | $11.8M | $7.21M – $19.8M | $11.7M (-1%) | after a round | 14 | growing | B | 76% |
| 1 Aug 2026 | $12.2M | $7.21M – $20.6M | $12.1M (-1%) | after a round | 14 | growing | B | 70% |
| 1 Sep 2026 | $12.7M | $7.21M – $21.4M | $12.4M (-2%) | after a round | 14 | growing | B | 64% |
| 1 Oct 2026 | $13.3M | $7.21M – $22.2M | $12.8M (-4%) | after a round | 14 | growing | B | 59% |
| 24 Oct 2026 | $13.5M | $7.21M – $22.2M | $12.7M (-6%) | after a round | 14 | growing | B | 59% |
Key facts about InsiderCX
- Founded
- 2020
- Headquarters
- Grad Varaždin, Croatia
- Employees
- about 14 +75% in a year
- Total raised
- $1.8M
- Funding rounds
- 1
- Last round
- Seed Jan 2026
InsiderCX funding history
InsiderCX has 1 funding round on record, from Jan 2026 to Jan 2026, $1.8M in total. None disclosed a valuation.
Seed 28 Jan 2026
Led by GapMinder; with Silicon Gardens.
Sources: theaiworld.org, gapminder.vc, wolvessummit.com
$1.8M
InsiderCX investors
2 investors have backed InsiderCX; GapMinder led at least one round.
What InsiderCX does
InsiderCX works in tech companies, with 13 recorded offerings and customers in healthcare.
Insider Plus d.o.o., known as InsiderCX, is a Croatian company engaged in providing AI-powered patient experience platforms for private healthcare providers, with a focus on private clinics. The company offers automated quality management and patient feedback solutions, including survey creation, feedback collection, data analysis, and reporting. InsiderCX serves a global market, supporting clinics of various sizes and types.
Description from Veridion's company data.
Products and services
- AI-Powered Patient Experience Platform Development
- Automated Patient Survey Creation and Distribution
- Patient Feedback Collection via Multi-Channel Communication
- Patient Feedback Data Analysis and Reporting
- Real-Time Patient Experience Insights Delivery
- Actionable Patient Feedback Data Generation
- Healthcare Quality Management Automation
- Patient Retention Enhancement Solutions
- Patient Churn Reduction Solutions
- Healthcare Partner Referral Program Services
- Scalable Patient Experience Platform Solutions
- Healthcare Analytics Consulting Services
- Patient Experience Platform Pilot Project Services
Markets
- Healthcare
Technology
- AI-Powered Patient Experience Automation
- Automated Survey Creation for Patient Feedback
- Automated Feedback Collection via SMS, WhatsApp, and Viber
- Real-Time Data Analysis for Patient Feedback
- Automated Reporting for Patient Experience Insights
Certifications
- GDPR compliant
Business model
- Business-to-Business
- Software-as-a-Service
- Subscription-Based
Industry codes (NAICS)
- 513210 Software Publishers 100% match
Questions about InsiderCX
What is InsiderCX worth?
Valuation $13.5M (range $7.21M to $22.2M), as of 24 Oct 2026.
Has InsiderCX raised money?
InsiderCX has 1 funding round on record, from Jan 2026 to Jan 2026, $1.8M in total. None disclosed a valuation.
Who has invested in InsiderCX?
GapMinder and Silicon Gardens. Lead investors include GapMinder.
How many people work at InsiderCX?
About 14, up 75% over the last year. Headcount grew from 4 in Apr 2022 to 14 in Sep 2026.
What does InsiderCX do?
InsiderCX works in tech companies, with 13 recorded offerings and customers in healthcare. Its main offerings are AI-Powered patient experience platform development, automated patient survey creation and distribution and patient feedback collection via multi-channel communication.
When was InsiderCX founded, and where is it based?
InsiderCX was founded in 2020 and is based in Grad Varaždin, Croatia. It has about 14 employees, up 75% over the last year.