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Funding round

Trulioo Series A

Trulioo, which works in identity verification services in Vancouver, raised $6.0M in a Series A round announced on 11 Mar 2014, led by Tenfore Holdings. 3 firms took part. It is Trulioo's first venture round on record.

$6.0M

Amount raised

Not disclosed

Post-money valuation

3

Investors

1 lead

Valuation

What this round says about the price

Trulioo did not disclose a valuation in this round. It is Trulioo's first venture round on record, 3 years after it was founded in 2011. It is 1.3% of the $470M Trulioo has raised in the venture rounds on record. Trulioo raised again 66 months later: a Series C round of $70M in Sep 2019. Its next priced round, a Series D in Jun 2021, valued it at $1.75B.

Trulioo's funding rounds

Trulioo has 3 venture rounds on record. This one is highlighted.

  1. Series A this round 11 Mar 2014, led by Tenfore Holdings $6.0M
  2. Series C 17 Sep 2019 $70M
  3. Series D 7 Jun 2021, led by Technology Crossover Ventures $394M$1.75B post-money

Investors

Who put money in

Tenfore Holdings led the round with 2 other firms.

Lead investor

  • Tenfore Holdings new investor

Also in the round

  • BDC Venture Capital new investor
  • backs 64 venture-backed companies new investor

Joined the board: Dan Levine (Tenfore Holdings).

Use of proceeds

What the money is for

According to the announcement, the money goes to product development, geographic expansion, sales and marketing, scaling operations and working capital.

  • Product development
  • Geographic expansion
  • Sales and marketing
  • Scaling operations
  • Working capital

Comparable rounds

How it compares

263 Series A rounds in Tech Companies within a year either side disclosed an amount; the median was $5.2M, and this round was 1.2 times the median. The closest in time, other companies' Series A rounds in Tech Companies:

Series A rounds in Tech Companies, Mar 2013 to Mar 2015: 263 rounds with an amount, log scale.
Comparable rounds
CompanyAnnouncedAmountPost-moneyLed by
Tech Companies3 Mar 2014$8.0Mnot disclosedBalderton Capital
Tech Companies5 Mar 2014$7.1Mnot disclosedPitango
Tech Companies5 Mar 2014$7.0Mnot disclosednot named
Tech Companies19 Mar 2014$5.1Mnot disclosedShasta Ventures
Tech Companies21 Mar 2014$2.9Mnot disclosedSeventure Partners
Gusto Tech Companies19 Feb 2014$20Mnot disclosedGeneral Catalyst and Kleiner Perkins
Tech Companies30 Apr 2014$8.0Mnot disclosedShasta Ventures
Tech Companies24 Apr 2014$7.5Mnot disclosednot named

Sources

Where this comes from

Reported by 4 sources.

Questions

Frequently asked

How much did Trulioo raise in its Series A round?

Trulioo raised $6.0M in its Series A round, announced in Mar 2014.

Who led Trulioo's Series A round?

Tenfore Holdings led it, with BDC Venture Capital and Blumberg Capital.

What was Trulioo's valuation at the Series A round?

It was not disclosed.

How does it compare with other Series A rounds in Tech Companies?

263 Series A rounds in Tech Companies within a year either side disclosed an amount; the median was $5.2M, and this round was 1.2 times the median.

Did Trulioo raise again after this round?

Yes: a Series C round in Sep 2019 of $70M.