Insider One valuation, funding and investors
Insider One works in AI-Powered customer engagement platform development, based in New York, United States. Founded in 2012, it has about 1,890 employees.
VALUATION · TODAY
$5.49B +0% after Series E
Range $2.62B – $7.80B · Grade BTODAY
+12 MO
$2.00B
$4.00B
$6.00B
$8.00B
$10.00B
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
2026
2027
Series A $2.20M
Series B $11.0M
Series C $32.0M
Series D $121M
Growth $105M
Series E $500M
ValuationBefore first round12-month outlook: where it points, how wide it fansHover the past: the outlook shows what was predicted then
HEADCOUNT · TODAY1,888 employees
+24%6m growth
–1y growth
–2y growth
1,000
2,000
3,000
Data from Feb 2026
Predicted in 1 yr $5.49B +0% vs today
Predicted next raise $604M if a round comes
Winding-down probability 0%
- Last round
- Series E · $500M · Nov 2024
- Valuation at last round
- $4.23B · implied
- Headcount
- 1,888 · up
- Grade
- B
- Founded
- 2012
Insider One valuation today
VCMC values Insider One at $5.5B today, with a range of $2.6B to $7.8B and a grade of B. The valuation starts from its last funding round, a Series E round in Nov 2024.
Valuation by date (184 rows)
Each point is what the model would have shown on that date, using only what was known then; before its first round, a company is valued as a startup because it later raised.
| Date | Valuation | Range | Predicted in 1 yr | Phase | Headcount | Trend | Grade | Winding-down probability |
|---|---|---|---|---|---|---|---|---|
| 1 Jan 2012 | $4.60M | $1.67M – $12.6M | $4.70M (+2%) | before first round | – | unknown | D | 0% |
| 1 Feb 2012 | $4.60M | $1.67M – $12.6M | $4.72M (+3%) | before first round | – | unknown | D | 0% |
| 1 Mar 2012 | $4.60M | $1.67M – $12.6M | $4.74M (+3%) | before first round | – | unknown | D | 0% |
| 1 Apr 2012 | $4.60M | $1.67M – $12.6M | $4.76M (+4%) | before first round | – | unknown | D | 0% |
| 1 May 2012 | $4.60M | $1.67M – $12.6M | $4.78M (+4%) | before first round | – | unknown | D | 0% |
| 1 Jun 2012 | $4.60M | $1.67M – $12.6M | $4.80M (+4%) | before first round | – | unknown | D | 0% |
| 1 Jul 2012 | $4.60M | $1.67M – $12.6M | $4.82M (+5%) | before first round | – | unknown | D | 0% |
| 1 Aug 2012 | $4.61M | $1.68M – $12.7M | $4.84M (+5%) | before first round | – | unknown | D | 0% |
| 1 Sep 2012 | $4.63M | $1.69M – $12.7M | $4.85M (+5%) | before first round | – | unknown | D | 0% |
| 1 Oct 2012 | $4.65M | $1.69M – $12.8M | $4.87M (+5%) | before first round | – | unknown | D | 0% |
| 1 Nov 2012 | $4.67M | $1.70M – $12.8M | $4.89M (+5%) | before first round | – | unknown | D | 0% |
| 1 Dec 2012 | $4.69M | $1.71M – $12.9M | $4.91M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jan 2013 | $4.70M | $1.71M – $12.9M | $4.93M (+5%) | before first round | – | unknown | D | 0% |
| 1 Feb 2013 | $4.72M | $1.72M – $13.0M | $4.95M (+5%) | before first round | – | unknown | D | 0% |
| 1 Mar 2013 | $4.74M | $1.73M – $13.0M | $4.97M (+5%) | before first round | – | unknown | D | 0% |
| 1 Apr 2013 | $4.76M | $1.73M – $13.1M | $4.99M (+5%) | before first round | – | unknown | D | 0% |
| 1 May 2013 | $4.78M | $1.74M – $13.1M | $5.01M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jun 2013 | $4.80M | $1.75M – $13.2M | $5.03M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jul 2013 | $4.82M | $1.75M – $13.2M | $5.05M (+5%) | before first round | – | unknown | D | 0% |
| 1 Aug 2013 | $4.83M | $1.76M – $13.3M | $5.07M (+5%) | before first round | – | unknown | D | 0% |
| 1 Sep 2013 | $4.85M | $1.77M – $13.3M | $5.09M (+5%) | before first round | – | unknown | D | 0% |
| 1 Oct 2013 | $4.87M | $1.77M – $13.4M | $5.11M (+5%) | before first round | – | unknown | D | 0% |
| 1 Nov 2013 | $4.89M | $1.78M – $13.4M | $5.13M (+5%) | before first round | – | unknown | D | 0% |
| 1 Dec 2013 | $4.91M | $1.79M – $13.5M | $5.15M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jan 2014 | $4.93M | $1.79M – $13.5M | $5.17M (+5%) | before first round | – | unknown | D | 0% |
| 1 Feb 2014 | $4.95M | $1.80M – $13.6M | $5.19M (+5%) | before first round | – | unknown | D | 0% |
| 1 Mar 2014 | $4.97M | $1.81M – $13.6M | $5.21M (+5%) | before first round | – | unknown | D | 0% |
| 1 Apr 2014 | $4.99M | $1.82M – $13.7M | $5.23M (+5%) | before first round | – | unknown | D | 0% |
| 1 May 2014 | $5.01M | $1.82M – $13.8M | $5.25M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jun 2014 | $5.03M | $1.83M – $13.8M | $5.27M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jul 2014 | $5.05M | $1.84M – $13.9M | $5.29M (+5%) | before first round | – | unknown | D | 0% |
| 1 Aug 2014 | $5.07M | $1.84M – $13.9M | $5.31M (+5%) | before first round | – | unknown | D | 0% |
| 1 Sep 2014 | $5.09M | $1.85M – $14.0M | $5.33M (+5%) | before first round | – | unknown | D | 0% |
| 1 Oct 2014 | $5.11M | $1.86M – $14.0M | $5.35M (+5%) | before first round | – | unknown | D | 0% |
| 1 Nov 2014 | $5.13M | $1.87M – $14.1M | $5.37M (+5%) | before first round | – | unknown | D | 0% |
| 1 Dec 2014 | $5.15M | $1.87M – $14.1M | $5.39M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jan 2015 | $5.17M | $1.88M – $14.2M | $5.41M (+5%) | before first round | – | unknown | D | 0% |
| 1 Feb 2015 | $5.19M | $1.89M – $14.2M | $5.44M (+5%) | before first round | – | unknown | D | 0% |
| 1 Mar 2015 | $5.21M | $1.90M – $14.3M | $5.46M (+5%) | before first round | – | unknown | D | 0% |
| 1 Apr 2015 | $5.23M | $1.90M – $14.4M | $5.48M (+5%) | before first round | – | unknown | D | 0% |
| 1 May 2015 | $5.25M | $1.91M – $14.4M | $5.50M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jun 2015 | $5.27M | $1.92M – $14.5M | $5.52M (+5%) | before first round | – | unknown | D | 0% |
| 1 Jul 2015 | $5.29M | $1.93M – $14.5M | $5.54M (+5%) | before first round | – | unknown | D | 0% |
| 1 Aug 2015 | $5.31M | $1.93M – $14.6M | $5.69M (+7%) | before first round | – | unknown | D | 0% |
| 1 Sep 2015 | $5.33M | $1.94M – $14.6M | $5.84M (+10%) | before first round | – | unknown | D | 0% |
| 1 Oct 2015 | $5.35M | $1.95M – $14.7M | $5.99M (+12%) | before first round | – | unknown | D | 0% |
| 1 Nov 2015 | $5.37M | $1.96M – $14.8M | $6.16M (+15%) | before first round | – | unknown | D | 0% |
| 1 Dec 2015 | $5.39M | $1.96M – $14.8M | $6.32M (+17%) | before first round | – | unknown | D | 0% |
| 1 Jan 2016 | $5.41M | $1.97M – $14.9M | $6.49M (+20%) | before first round | – | unknown | D | 0% |
| 1 Feb 2016 | $5.44M | $1.98M – $14.9M | $6.67M (+23%) | before first round | – | unknown | D | 0% |
| 1 Mar 2016 | $5.46M | $1.99M – $15.0M | $6.84M (+25%) | before first round | – | unknown | D | 0% |
| 1 Apr 2016 | $5.48M | $1.99M – $15.0M | $7.02M (+28%) | before first round | – | unknown | D | 0% |
| 1 May 2016 | $5.50M | $2.00M – $15.1M | $7.21M (+31%) | before first round | – | unknown | D | 0% |
| 1 Jun 2016 | $5.52M | $2.01M – $15.2M | $7.40M (+34%) | before first round | – | unknown | D | 0% |
| 1 Jul 2016 | $5.54M | $2.02M – $15.2M | $7.60M (+37%) | before first round | – | unknown | D | 0% |
| 1 Aug 2016 | $5.69M | $2.07M – $15.6M | $7.80M (+37%) | before first round | – | unknown | D | 0% |
| 1 Sep 2016 | $5.84M | $2.13M – $16.1M | $8.01M (+37%) | before first round | – | unknown | D | 0% |
| 26 Sep 2016 | $12.2M | $8.03M – $33.5M | $22.0M (+80%) | after a round | – | unknown | C | 0% |
| 1 Oct 2016 | $12.3M | $8.03M – $33.5M | $22.0M (+78%) | after a round | – | unknown | C | 0% |
| 1 Nov 2016 | $13.0M | $8.03M – $33.5M | $22.0M (+70%) | after a round | – | unknown | C | 0% |
| 1 Dec 2016 | $13.6M | $8.03M – $33.5M | $22.0M (+62%) | after a round | – | unknown | C | 0% |
| 1 Jan 2017 | $14.3M | $8.03M – $33.5M | $22.0M (+54%) | after a round | – | unknown | C | 0% |
| 1 Feb 2017 | $15.0M | $8.03M – $33.5M | $22.0M (+46%) | after a round | – | unknown | C | 0% |
| 1 Mar 2017 | $15.7M | $8.03M – $33.5M | $22.0M (+40%) | after a round | – | unknown | C | 0% |
| 1 Apr 2017 | $16.5M | $8.03M – $33.5M | $22.0M (+33%) | after a round | – | unknown | C | 0% |
| 1 May 2017 | $17.4M | $8.03M – $33.5M | $22.0M (+27%) | after a round | – | unknown | C | 0% |
| 1 Jun 2017 | $18.2M | $8.03M – $33.5M | $22.0M (+21%) | after a round | – | unknown | C | 0% |
| 1 Jul 2017 | $19.1M | $8.03M – $33.5M | $22.0M (+15%) | after a round | – | unknown | C | 0% |
| 1 Aug 2017 | $20.1M | $8.03M – $33.5M | $22.0M (+9%) | after a round | – | unknown | C | 0% |
| 1 Sep 2017 | $21.2M | $8.03M – $33.5M | $22.0M (+4%) | after a round | – | unknown | C | 0% |
| 1 Oct 2017 | $22.0M | $7.96M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Nov 2017 | $22.0M | $7.56M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Dec 2017 | $22.0M | $7.20M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Jan 2018 | $22.0M | $6.84M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Feb 2018 | $22.0M | $6.50M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Mar 2018 | $22.0M | $6.21M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Apr 2018 | $22.0M | $5.90M – $33.5M | $22.0M (0%) | after a round | – | unknown | C | 0% |
| 3 Apr 2018 | $57.4M | $40.4M – $122M | $86.0M (+50%) | after a round | – | unknown | B | 0% |
| 1 May 2018 | $59.2M | $40.4M – $122M | $86.0M (+45%) | after a round | – | unknown | B | 0% |
| 1 Jun 2018 | $61.3M | $40.4M – $122M | $86.0M (+40%) | after a round | – | unknown | B | 0% |
| 1 Jul 2018 | $63.4M | $40.4M – $122M | $86.0M (+36%) | after a round | – | unknown | B | 0% |
| 1 Aug 2018 | $65.6M | $40.4M – $122M | $86.0M (+31%) | after a round | – | unknown | B | 0% |
| 1 Sep 2018 | $67.9M | $40.4M – $122M | $86.0M (+27%) | after a round | – | unknown | B | 0% |
| 1 Oct 2018 | $70.2M | $40.4M – $122M | $86.0M (+23%) | after a round | – | unknown | B | 0% |
| 1 Nov 2018 | $72.7M | $40.4M – $122M | $86.0M (+18%) | after a round | – | unknown | B | 0% |
| 1 Dec 2018 | $75.1M | $40.4M – $122M | $86.0M (+15%) | after a round | – | unknown | B | 0% |
| 1 Jan 2019 | $77.7M | $40.4M – $122M | $86.0M (+11%) | after a round | – | unknown | B | 0% |
| 1 Feb 2019 | $80.5M | $40.4M – $122M | $86.0M (+7%) | after a round | – | unknown | B | 0% |
| 1 Mar 2019 | $83.0M | $40.4M – $122M | $86.0M (+4%) | after a round | – | unknown | B | 0% |
| 1 Apr 2019 | $85.9M | $40.4M – $122M | $86.0M (0%) | after a round | – | unknown | B | 0% |
| 1 May 2019 | $86.0M | $38.8M – $122M | $86.0M (0%) | after a round | – | unknown | B | 0% |
| 1 Jun 2019 | $86.0M | $37.1M – $122M | $86.0M (0%) | after a round | – | unknown | B | 0% |
| 1 Jul 2019 | $86.0M | $35.6M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Aug 2019 | $86.0M | $34.0M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Sep 2019 | $86.0M | $32.6M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Oct 2019 | $86.0M | $31.2M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Nov 2019 | $86.0M | $29.8M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Dec 2019 | $86.0M | $28.6M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Jan 2020 | $86.0M | $27.4M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Feb 2020 | $86.0M | $26.2M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Mar 2020 | $86.0M | $25.1M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Apr 2020 | $86.0M | $24.0M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 May 2020 | $86.0M | $21.1M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Jun 2020 | $86.0M | $20.1M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 1 Jul 2020 | $86.0M | $19.1M – $122M | $86.0M (0%) | after a round | – | unknown | C | 0% |
| 22 Jul 2020 | $253M | $178M – $466M | $328M (+30%) | after a round | – | unknown | B | 0% |
| 1 Aug 2020 | $254M | $178M – $466M | $328M (+29%) | after a round | – | unknown | B | 0% |
| 1 Sep 2020 | $260M | $178M – $466M | $328M (+26%) | after a round | – | unknown | B | 0% |
| 1 Oct 2020 | $266M | $178M – $466M | $328M (+23%) | after a round | – | unknown | B | 0% |
| 1 Nov 2020 | $272M | $178M – $466M | $328M (+21%) | after a round | – | unknown | B | 0% |
| 1 Dec 2020 | $278M | $178M – $466M | $328M (+18%) | after a round | – | unknown | B | 0% |
| 1 Jan 2021 | $284M | $178M – $466M | $328M (+16%) | after a round | – | unknown | B | 0% |
| 1 Feb 2021 | $290M | $178M – $466M | $328M (+13%) | after a round | – | unknown | B | 0% |
| 1 Mar 2021 | $296M | $178M – $466M | $328M (+11%) | after a round | – | unknown | B | 0% |
| 1 Apr 2021 | $303M | $178M – $466M | $328M (+8%) | after a round | – | unknown | B | 0% |
| 1 May 2021 | $310M | $178M – $466M | $328M (+6%) | after a round | – | unknown | B | 0% |
| 1 Jun 2021 | $317M | $178M – $466M | $328M (+4%) | after a round | – | unknown | B | 0% |
| 1 Jul 2021 | $324M | $178M – $466M | $328M (+1%) | after a round | – | unknown | B | 0% |
| 1 Aug 2021 | $328M | $175M – $466M | $328M (0%) | after a round | – | unknown | B | 0% |
| 1 Sep 2021 | $328M | $167M – $466M | $328M (0%) | after a round | – | unknown | B | 0% |
| 1 Oct 2021 | $328M | $160M – $466M | $328M (0%) | after a round | – | unknown | B | 0% |
| 1 Nov 2021 | $328M | $153M – $466M | $328M (0%) | after a round | – | unknown | B | 0% |
| 1 Dec 2021 | $328M | $146M – $466M | $328M (0%) | after a round | – | unknown | B | 0% |
| 1 Jan 2022 | $328M | $139M – $466M | $328M (0%) | after a round | – | unknown | C | 0% |
| 1 Feb 2022 | $328M | $133M – $466M | $328M (0%) | after a round | – | unknown | C | 0% |
| 1 Mar 2022 | $328M | $127M – $466M | $328M (0%) | after a round | – | unknown | C | 0% |
| 8 Mar 2022 | $1.2B | $1.1B – $1.8B | $1.6B (+30%) | after a round | – | unknown | A | 0% |
| 1 Apr 2022 | $1.2B | $1.1B – $1.8B | $1.6B (+28%) | after a round | – | unknown | A | 0% |
| 1 May 2022 | $1.3B | $1.1B – $1.8B | $1.6B (+25%) | after a round | – | unknown | A | 0% |
| 1 Jun 2022 | $1.3B | $1.1B – $1.8B | $1.6B (+22%) | after a round | – | unknown | A | 0% |
| 1 Jul 2022 | $1.3B | $1.1B – $1.8B | $1.6B (+20%) | after a round | – | unknown | A | 0% |
| 1 Aug 2022 | $1.4B | $1.1B – $1.8B | $1.6B (+17%) | after a round | – | unknown | A | 0% |
| 1 Sep 2022 | $1.4B | $1.1B – $1.8B | $1.6B (+14%) | after a round | – | unknown | A | 0% |
| 1 Oct 2022 | $1.4B | $1.1B – $1.8B | $1.6B (+12%) | after a round | – | unknown | A | 0% |
| 1 Nov 2022 | $1.4B | $1.1B – $1.8B | $1.6B (+9%) | after a round | – | unknown | A | 0% |
| 1 Dec 2022 | $1.5B | $1.1B – $1.8B | $1.6B (+7%) | after a round | – | unknown | A | 0% |
| 1 Jan 2023 | $1.5B | $1.1B – $1.8B | $1.6B (+5%) | after a round | – | unknown | A | 0% |
| 1 Feb 2023 | $1.5B | $1.1B – $1.8B | $1.6B (+2%) | after a round | – | unknown | A | 0% |
| 1 Mar 2023 | $1.6B | $1.1B – $1.8B | $1.6B (0%) | after a round | – | unknown | A | 0% |
| 1 Apr 2023 | $1.6B | $1.0B – $1.8B | $1.6B (0%) | after a round | – | unknown | A | 0% |
| 1 May 2023 | $1.6B | $977M – $1.8B | $1.6B (0%) | after a round | – | unknown | B | 0% |
| 1 Jun 2023 | $1.6B | $933M – $1.8B | $1.6B (0%) | after a round | – | unknown | B | 0% |
| 1 Jul 2023 | $1.6B | $892M – $1.8B | $1.6B (0%) | after a round | – | unknown | B | 0% |
| 1 Aug 2023 | $1.6B | $851M – $1.8B | $1.6B (0%) | after a round | – | unknown | B | 0% |
| 1 Sep 2023 | $1.2B | $871M – $1.9B | $1.4B (+10%) | after a round | – | unknown | B | 0% |
| 1 Oct 2023 | $1.2B | $871M – $1.9B | $1.4B (+9%) | after a round | – | unknown | B | 0% |
| 1 Nov 2023 | $1.3B | $871M – $1.9B | $1.4B (+8%) | after a round | – | unknown | B | 0% |
| 1 Dec 2023 | $1.3B | $871M – $1.9B | $1.4B (+7%) | after a round | – | unknown | B | 0% |
| 1 Jan 2024 | $1.3B | $871M – $1.9B | $1.4B (+7%) | after a round | – | unknown | B | 0% |
| 1 Feb 2024 | $1.3B | $871M – $1.9B | $1.4B (+6%) | after a round | – | unknown | B | 0% |
| 1 Mar 2024 | $1.3B | $871M – $1.9B | $1.4B (+5%) | after a round | – | unknown | B | 0% |
| 1 Apr 2024 | $1.3B | $871M – $1.9B | $1.4B (+4%) | after a round | – | unknown | B | 0% |
| 1 May 2024 | $1.3B | $871M – $1.9B | $1.4B (+3%) | after a round | – | unknown | B | 0% |
| 1 Jun 2024 | $1.3B | $871M – $1.9B | $1.4B (+2%) | after a round | – | unknown | B | 0% |
| 1 Jul 2024 | $1.3B | $871M – $1.9B | $1.4B (+2%) | after a round | – | unknown | B | 0% |
| 1 Aug 2024 | $1.3B | $871M – $1.9B | $1.4B (+1%) | after a round | – | unknown | B | 0% |
| 1 Sep 2024 | $1.4B | $868M – $1.9B | $1.4B (0%) | after a round | – | unknown | B | 0% |
| 1 Oct 2024 | $1.4B | $826M – $1.9B | $1.4B (0%) | after a round | – | unknown | B | 0% |
| 1 Nov 2024 | $4.2B | $3.0B – $7.8B | $5.5B (+30%) | after a round | – | unknown | B | 0% |
| 2 Nov 2024 | $4.2B | $3.0B – $7.8B | $5.5B (+30%) | after a round | – | unknown | B | 0% |
| 1 Dec 2024 | $4.3B | $3.0B – $7.8B | $5.5B (+27%) | after a round | – | unknown | B | 0% |
| 1 Jan 2025 | $4.4B | $3.0B – $7.8B | $5.5B (+24%) | after a round | – | unknown | B | 0% |
| 1 Feb 2025 | $4.5B | $3.0B – $7.8B | $5.5B (+22%) | after a round | – | unknown | B | 0% |
| 1 Mar 2025 | $4.6B | $3.0B – $7.8B | $5.5B (+19%) | after a round | – | unknown | B | 0% |
| 1 Apr 2025 | $4.7B | $3.0B – $7.8B | $5.5B (+17%) | after a round | – | unknown | B | 0% |
| 1 May 2025 | $4.8B | $3.0B – $7.8B | $5.5B (+14%) | after a round | – | unknown | B | 0% |
| 1 Jun 2025 | $4.9B | $3.0B – $7.8B | $5.5B (+12%) | after a round | – | unknown | B | 0% |
| 1 Jul 2025 | $5.0B | $3.0B – $7.8B | $5.5B (+9%) | after a round | – | unknown | B | 0% |
| 1 Aug 2025 | $5.1B | $3.0B – $7.8B | $5.5B (+7%) | after a round | – | unknown | B | 0% |
| 1 Sep 2025 | $5.3B | $3.0B – $7.8B | $5.5B (+4%) | after a round | – | unknown | B | 0% |
| 1 Oct 2025 | $5.4B | $3.0B – $7.8B | $5.5B (+2%) | after a round | – | unknown | B | 0% |
| 1 Nov 2025 | $5.5B | $3.0B – $7.8B | $5.5B (0%) | after a round | – | unknown | B | 0% |
| 1 Dec 2025 | $5.5B | $2.8B – $7.8B | $5.5B (0%) | after a round | – | unknown | B | 0% |
| 1 Jan 2026 | $5.5B | $2.7B – $7.8B | $5.5B (0%) | after a round | – | unknown | B | 0% |
| 1 Feb 2026 | $5.5B | $2.6B – $7.8B | $5.5B (0%) | after a round | 1,525 | unknown | B | 0% |
| 1 Mar 2026 | $5.5B | $2.5B – $7.8B | $5.5B (0%) | after a round | 1,525 | unknown | B | 0% |
| 1 Apr 2026 | $5.5B | $2.4B – $7.8B | $5.5B (0%) | after a round | 1,525 | unknown | B | 0% |
| 1 May 2026 | $5.5B | $2.3B – $7.8B | $5.5B (0%) | after a round | 1,535 | flat | C | 0% |
| 1 Jun 2026 | $5.5B | $2.2B – $7.8B | $5.5B (0%) | after a round | 1,535 | flat | C | 0% |
| 1 Jul 2026 | $5.5B | $2.1B – $7.8B | $5.5B (0%) | after a round | 1,535 | flat | C | 0% |
| 1 Aug 2026 | $5.5B | $2.0B – $7.8B | $5.5B (0%) | after a round | 1,535 | flat | C | 0% |
| 1 Sep 2026 | $5.5B | $1.9B – $7.8B | $5.5B (0%) | after a round | 1,535 | flat | C | 0% |
| 1 Oct 2026 | $5.5B | $2.6B – $7.8B | $5.5B (0%) | after a round | 1,888 | up | B | 0% |
| 24 Oct 2026 | $5.5B | $2.6B – $7.8B | $5.5B (0%) | after a round | 1,888 | up | B | 0% |
Key facts about Insider One
- Founded
- 2012
- Headquarters
- New York, United States
- Employees
- about 1,890 +24% in a year
- Total raised
- $771M
- Funding rounds
- 6
- Last round
- Series E Nov 2024
Insider One was founded in 2012 by Hande Cilingir, Mehmet Sinan Toktay, Muharrem Derinkok, Okan Yedibela and Serhat Soyuerel.
Insider One funding history
Insider One has 6 funding rounds on record, from Sep 2016 to Nov 2024, $771M in total. The latest disclosed valuation is $1.22B post-money (Series D, Mar 2022).
Series E 1 Nov 2024
Led by General Atlantic.
Sources: insiderone.com, insiderone.com, insiderone.com and 4 more
$500M
$105M
Series D 7 Mar 2022
Led by Qatar Investment Authority; with Sequoia Capital, Riverwood Capital, 212, Wamda Capital, Esas Private Equity, Endeavor.
Sources: insiderone.com, startupwheel.vn, en.wikipedia.org and 1 more
$121M
$1.22B post-money
Series C 21 Jul 2020
Led by Riverwood Capital; with Sequoia Capital, Wamda, Endeavor.
Sources: insiderone.com, prnewswire.com, insiderone.com and 1 more
$32M
$11M
Series A 25 Sep 2016
Led by 212; with Wamda Capital, Dogan Group’s Oncu GSYO.
Sources: insiderone.com, techcrunch.com, en.wikipedia.org
$2.2M
Insider One investors
12 investors have backed Insider One; 212, Riverwood Capital and General Atlantic and 2 more led at least one round.
- 212 lead, 2 rounds
- Riverwood Capital lead, 2 rounds
- General Atlantic lead
- Qatar Investment Authority lead
- Sequoia India lead
- Endeavor 2 rounds
- Sequoia Capital 2 rounds
- Dogan Group
- Dogan Group’s Oncu GSYO
- Esas Private Equity
- Wamda
What Insider One does
Insider One works in tech companies, with 15 recorded offerings and customers in retail, ecommerce, beauty and automotive.
Sosyo Plus Bilgi Bilişim Tekn. Dan. Hiz. Tic. A.Ş., known as Insider One, is a United States-based company that develops and provides AI-powered customer engagement solutions. The company offers a Customer Data Platform (CDP) and a platform for customer data management, personalization, journey orchestration, reporting, and behavioral analytics. Insider One integrates with multiple channels, including web, email, SMS, WhatsApp, and conversational customer experience platforms, and supports a global network of partners and affiliates. The company is SOC 2 Type 2 certified and ISO/IEC 27001 certified.
Description from Veridion's company data.
Products and services
- AI-Powered Customer Engagement Platform Development
- Customer Data Platform Integration
- Cross-Channel Marketing Campaign Orchestration
- Personalized Marketing Experience Delivery
- Customer Journey Analytics and Optimization
- Behavioral Analytics and Insights Generation
- Multi-Channel Marketing Channel Integration
- Conversational Marketing Platform Integration
- eCommerce Personalization and Search Optimization
- Marketing Data Management and Unification
- AI-Driven Customer Engagement Solutions
- Marketing Technology Platform Customization
- Customer Engagement Platform Deployment
- Marketing Platform Integration Services
- Marketing Platform Training and Resource Services
Markets
- Retail
- Ecommerce
- Beauty
- Automotive
- Telecommunications
- Financial Services
- Travel
- Hospitality
Technology
- AI-Powered Customer Engagement
- Generative AI
- Predictive AI
- Behavioral Analytics
- Multi-Channel Customer Data Integration
- Real-Time Customer Data Processing
- Multi-Layered Security Controls for Customer Data
Certifications
- SOC 2 Type 2
- ISO/IEC 27001
Business model
- Business-to-Business
- Software-as-a-Service
- Enterprise
Industry codes (NAICS)
- 513210 Software Publishers 100% match
Questions about Insider One
What is Insider One worth?
Valuation $5.5B (range $2.6B to $7.8B), as of 24 Oct 2026. The last disclosed valuation was $1.22B (Series D, Mar 2022).
Has Insider One raised money?
Insider One has 6 funding rounds on record, from Sep 2016 to Nov 2024, $771M in total. The latest disclosed valuation is $1.22B post-money (Series D, Mar 2022).
Who has invested in Insider One?
212, Riverwood Capital, General Atlantic, Qatar Investment Authority, Sequoia India and Wamda Capital, and 6 more. Lead investors include 212, Riverwood Capital, General Atlantic and Qatar Investment Authority.
How many people work at Insider One?
About 1,890, up 24% over the last year. Headcount grew from 1,525 in Feb 2026 to 1,888 in Sep 2026.
What does Insider One do?
Insider One works in tech companies, with 15 recorded offerings and customers in retail, ecommerce, beauty and automotive. Its main offerings are AI-Powered customer engagement platform development, customer data platform integration and cross-channel marketing campaign orchestration.
When was Insider One founded, and where is it based?
Insider One was founded in 2012 and is based in New York, United States. It has about 1,890 employees, up 24% over the last year.