Funding round

Insider One Series A
Insider One, which works in AI-Powered customer engagement platform development in New York, raised $2.2M in a Series A round announced on 25 Sep 2016, led by 212. 3 firms took part. It is Insider One's first venture round on record.
$2.2M
Amount raised
Not disclosed
Post-money valuation
3
Investors
1 lead
Valuation
What this round says about the price
Insider One did not disclose a valuation in this round. It is Insider One's first venture round on record, 4 years after it was founded in 2012. It is under 1% of the $771M Insider One has raised in the venture rounds on record. Insider One raised again 19 months later: a Series B round of $11M in Apr 2018. Its next priced round, a Series D in Mar 2022, valued it at $1.22B.
Insider One's funding rounds
Insider One has 6 venture rounds on record. This one is highlighted.
Investors
Who put money in
212 led the round with 2 other firms.
Lead investor
- 212 new investor
Also in the round
- backs 43 venture-backed companies new investor
- Dogan Group’s Oncu GSYO new investor
Use of proceeds
What the money is for
According to the announcement, the money goes to product development, geographic expansion and sales and marketing.
- Product development
- Geographic expansion
- Sales and marketing
Comparable rounds
How it compares
511 Series A rounds in Tech Companies within a year either side disclosed an amount; the median was $7.0M, and this round was 31% of the median. The closest in time, other companies' Series A rounds in Tech Companies:
| Company | Announced | Amount | Post-money | Led by |
|---|---|---|---|---|
| Tech Companies | 13 Sep 2016 | $11M | not disclosed | RRE and Foundry |
| project44 Tech Companies | 12 Sep 2016 | $11M | not disclosed | Emergence Capital and Chicago Ventures |
| Tech Companies | 9 Sep 2016 | $10M | not disclosed | Atomico |
| Tech Companies | 14 Sep 2016 | $10M | not disclosed | Accel |
| Tech Companies | 27 Sep 2016 | $10M | not disclosed | Canaan |
| Tech Companies | 15 Sep 2016 | $8.0M | not disclosed | Balderton Capital |
| Tech Companies | 6 Sep 2016 | $8.0M | not disclosed | Ventura Capital and Sequoia Capital |
| Tech Companies | 26 Sep 2016 | $7.5M | not disclosed | Paladin Capital Group |
Sources
Where this comes from
Reported by 3 sources.
Questions
Frequently asked
How much did Insider One raise in its Series A round?
Insider One raised $2.2M in its Series A round, announced in Sep 2016.
Who led Insider One's Series A round?
212 led it, with Wamda Capital and Dogan Group’s Oncu GSYO.
What was Insider One's valuation at the Series A round?
It was not disclosed.
How does it compare with other Series A rounds in Tech Companies?
511 Series A rounds in Tech Companies within a year either side disclosed an amount; the median was $7.0M, and this round was 31% of the median.
Did Insider One raise again after this round?
Yes: a Series B round in Apr 2018 of $11M.