Funding round

Purplle Series E
Purplle, which works in beauty and cosmetic product retail in Mumbai, raised $33M in a Series E round announced on 10 Jun 2022, led by Paramark Ventures, at a $1.10B post-money valuation. 6 firms took part. It is Purplle's sixth venture round on record; the one before was a Series D in Oct 2021.
$33M
Amount raised
$1.10B
Post-money valuation
$1.07B pre-money
6
Investors
1 lead
1.7x
Step-up from the Series D
$630M in Oct 2021
3.0%
Stake sold
new money over the post-money
Valuation
What this round says about the price
This round priced Purplle at $1.10B after the new money, 1.7 times the $630M of its Series D (Oct 2021). The $33M bought investors about 3.0% of the company. It came 8 months after Purplle's Series D. It is 7.3% of the $450M Purplle has raised in the venture rounds on record. Purplle raised again 25 months later: a Growth round of $120M in Jul 2024, at $1.25B post-money.
Purplle's funding rounds
Purplle has 8 venture rounds on record. This one is highlighted.
- Seed 1 Aug 2013 $604K
- Series A 7 Jan 2015 $5.0M
- Series B 11 Jul 2016, led by JSW Ventures $6.0M
- Series C 13 Dec 2019, led by Goldman Sachs $30M
- Series D 29 Oct 2021, led by Kedaara $75M$630M post-money
- Series E this round 10 Jun 2022, led by Paramark Ventures $33M$1.10B post-money
- Growth 1 Jul 2024, led by Abu Dhabi Investment Authority $120M$1.25B post-money
- Series F 14 Oct 2024, led by Abu Dhabi Investment Authority $180M$1.20B post-money
Investors
Who put money in
Paramark Ventures led the round with 5 other firms.
Lead investor
- Paramark Ventures new investor
Also in the round
- Premji Invest backs 50 venture-backed companies new investor
- backs 117 venture-backed companies new investor
- Kedaara Capital new investor
- Sequoia Capital backs 589 venture-backed companies new investor
- Goldman Sachs backs 218 venture-backed companies new investor
Use of proceeds
What the money is for
According to the announcement, the money goes to sales and marketing, scaling operations and acquisitions.
- Sales and marketing
- Scaling operations
- Acquisitions
Comparable rounds
How it compares
The closest in time: 1 in Cosmetics Stores, then Series E rounds in any sector within 6 months:
| Company | Announced | Amount | Post-money | Led by |
|---|---|---|---|---|
| Cosmetics Stores | 7 Jul 2021 | $80M | $1.80B | Lone Pine Capital |
| Aledade Health Care Services | 6 Jun 2022 | $123M | $3.10B | OMERS Private Equity |
| Electronical Components Manufacturing | 10 Jun 2022 | $108M | $1.00B | Koch Disruptive Technologies |
| Tech Companies | 8 Jun 2022 | $100M | $1.00B | NightDragon |
| Decorators & Interior Designers | 22 Jun 2022 | $90M | not disclosed | NewQuest Capital Partners and Prosus |
| Omio Travel Agencies | 20 Jun 2022 | $80M | not disclosed | not named |
| Tech Companies | 1 Jun 2022 | $77M | not disclosed | Goldman Sachs Asset Management and B Capital |
| Medical Research | 4 Jul 2022 | $150M | not disclosed | Legend Capital |
Sources
Where this comes from
Reported by 3 sources. The deal data marks this round as not yet confirmed by an official announcement. Unconfirmed
Questions
Frequently asked
How much did Purplle raise in its Series E round?
Purplle raised $33M in its Series E round, announced in Jun 2022.
Who led Purplle's Series E round?
Paramark Ventures led it, with Premji Invest, Blume Ventures, Kedaara Capital, Sequoia Capital and Goldman Sachs.
What was Purplle's valuation at the Series E round?
$1.10B post-money ($1.07B pre-money).
Did Purplle raise again after this round?
Yes: a Growth round in Jul 2024 of $120M at $1.25B post-money.