Funding round

Rokt Series B
Rokt, which works in e-commerce transaction marketing solutions in New York, raised $26M in a Series B round announced on 11 Jun 2017, led by Moelis Australia Ltd.. 3 firms took part. It is Rokt's first venture round on record.
$26M
Amount raised
Not disclosed
Post-money valuation
3
Investors
1 lead
Valuation
What this round says about the price
Rokt did not disclose a valuation in this round. It is Rokt's first venture round on record, 5 years after it was founded in 2012. It is 6.0% of the $431M Rokt has raised in the venture rounds on record. Rokt raised again 40 months later: a Series D round of $80M in Oct 2020, at $450M post-money.
Rokt's funding rounds
Rokt has 3 venture rounds on record and 1 other deal. This one is highlighted.
Investors
Who put money in
Moelis Australia Ltd. led the round with 2 other firms.
Lead investor
- Moelis Australia Ltd.
Also in the round
- backs 55 venture-backed companies
- Time Inc.
Use of proceeds
What the money is for
According to the announcement, the money goes to hiring, product development, geographic expansion, sales and marketing, scaling operations, acquisitions and working capital.
- Hiring
- Product development
- Geographic expansion
- Sales and marketing
- Scaling operations
- Acquisitions
- Working capital
Comparable rounds
How it compares
371 Series B rounds in Tech Companies within a year either side disclosed an amount; the median was $16M, and this round was 1.6 times the median. The closest in time, other companies' Series B rounds in Tech Companies:
| Company | Announced | Amount | Post-money | Led by |
|---|---|---|---|---|
| Tech Companies | 8 Jun 2017 | $53M | $303M | Accel |
| Tech Companies | 28 Jun 2017 | $34M | not disclosed | New Enterprise Associates |
| Tech Companies | 26 Jun 2017 | $33M | not disclosed | not named |
| Tech Companies | 26 Jun 2017 | $33M | not disclosed | Verizon Ventures |
| Tech Companies | 19 Jun 2017 | $30M | not disclosed | Union Grove Venture Partners |
| Tech Companies | 21 Jun 2017 | $25M | not disclosed | Insight Partners |
| Tech Companies | 21 Jun 2017 | $20M | not disclosed | Scale Venture Partners |
| Tech Companies | 19 Jun 2017 | $17M | not disclosed | Eclipse and Munich Re / HSB Ventures |
Sources
Where this comes from
Reported by 2 sources.
Questions
Frequently asked
How much did Rokt raise in its Series B round?
Rokt raised $26M in its Series B round, announced in Jun 2017.
Who led Rokt's Series B round?
Moelis Australia Ltd. led it, with Square Peg and Time Inc..
What was Rokt's valuation at the Series B round?
It was not disclosed.
How does it compare with other Series B rounds in Tech Companies?
371 Series B rounds in Tech Companies within a year either side disclosed an amount; the median was $16M, and this round was 1.6 times the median.
Did Rokt raise again after this round?
Yes: a Series D round in Oct 2020 of $80M at $450M post-money.