Funding round

Salsify Series C
Salsify, which works in product experience management solutions in Boston, raised $30M in a Series C round announced on 18 Jan 2017, led by Underscore VC, at a $163M post-money valuation. 4 firms took part. It is Salsify's second venture round on record; the one before was a Series A in Sep 2013.
$30M
Amount raised
$163M
Post-money valuation
4
Investors
1 lead
18%
Stake sold
new money over the post-money
Valuation
What this round says about the price
This round priced Salsify at $163M after the new money. The $30M bought investors about 18% of the company. It came 40 months after Salsify's Series A. It is 6.9% of the $436M Salsify has raised in the venture rounds on record. Salsify raised again 19 months later: a Series D round of $43M in Aug 2018. Its next priced round, a Series F in Apr 2022, valued it at $2.00B.
Salsify's funding rounds
Salsify has 5 venture rounds on record. This one is highlighted.
Investors
Who put money in
Underscore VC led the round with 3 other firms.
Lead investor
- backs 44 venture-backed companies new investor
Also in the round
- Venrock backs 93 venture-backed companies new investor
- Matrix Partners new investor
- backs 15 venture-backed companies new investor
Use of proceeds
What the money is for
According to the announcement, the money goes to hiring, product development, sales and marketing, scaling operations and working capital.
- Hiring
- Product development
- Sales and marketing
- Scaling operations
- Working capital
Comparable rounds
How it compares
151 Series C rounds in Tech Companies within a year either side disclosed an amount; the median was $30M, and this round was close to the median. The closest in time, other companies' Series C rounds in Tech Companies:
| Company | Announced | Amount | Post-money | Led by |
|---|---|---|---|---|
| Tech Companies | 9 Jan 2017 | $56M | not disclosed | CITIC Goldenstone Investment Management Co., Ltd and Founder H Fund Co. Ltd |
| Collibra Tech Companies | 18 Jan 2017 | $50M | not disclosed | ICONIQ Capital |
| Tech Companies | 11 Jan 2017 | $50M | not disclosed | Cash Capital |
| Tech Companies | 11 Jan 2017 | $50M | not disclosed | Cash Capital |
| Tech Companies | 31 Jan 2017 | $25M | not disclosed | Foundry |
| Tech Companies | 17 Jan 2017 | $20M | not disclosed | National Securities |
| Tech Companies | 17 Jan 2017 | $20M | not disclosed | not named |
| Tech Companies | 26 Jan 2017 | $18M | not disclosed | Rakuten, Inc. |
Sources
Where this comes from
Reported by 3 sources.
Questions
Frequently asked
How much did Salsify raise in its Series C round?
Salsify raised $30M in its Series C round, announced in Jan 2017.
Who led Salsify's Series C round?
Underscore VC led it, with Venrock, Matrix Partners and North Bridge Venture Partners.
What was Salsify's valuation at the Series C round?
$163M post-money.
How does it compare with other Series C rounds in Tech Companies?
151 Series C rounds in Tech Companies within a year either side disclosed an amount; the median was $30M, and this round was close to the median.
Did Salsify raise again after this round?
Yes: a Series D round in Aug 2018 of $43M.